Being a social manager is never a simple job because it requires a lot of creativity. When it comes to being creative, you need inspiration, and you must accept the possibility that you won't always be able to find that idea.
Even the most skilled content creators need to hunt down the best social idea and generate them into their version. It's simple to get overwhelmed online if you're feeling uninspired. If you're having trouble coming up with captions for your images or creating new visual material, how are you going to keep up with the rapidly changing world of social media?
If you’ve ever suffered such an inspired day, just try a few ways below to find the way!
1/ Read your old note to remember something you may forget
For someone, taking note whenever they feel full of inspiration is the way to “save the best for later”. This way we can get back to it whenever we need to or want to create something new. The idea can find you at any time and you have to keep it as long as it pops up.
The old note can become the new ideas somtimes
The key here is that the idea must be saved in a place where you will be able to find it later on. There are many social media platforms that you can use to share your content. But, it is not always easy to manage them all. That is why we recommend you to use the plan tools to manage the social platform. You also can take note and leave the idea as the “draft version” and use it for future. Just because it is not working at a time doesn’t mean it will not work forever. Maybe you can find something from your old note, try it!
2/ Find content from the top trending on social media
Trends are a perfect destination to start your hunt for fresh content ideas because they currently rule social media. You can find all the social platforms having “Trending” as one of their hottest keywords and badges. It contains a lot of inspiration!
#Trending is where you can find your inspiration
The article is written to persuade readers that they should find content from the top trending on social media. The author does this by explaining that it will be more interesting and up-to-date than other content. You can get the idea from these trending content!
3/ Learn from others in the same sector
“Keep friends close, keep enemies closer”.
You always have to research your competitor more carefully than anything to see what they are doing and what you can learn from them. Sometimes, your competitor can teach you such a valuable lesson and give you the idea for your content plan.
Of course, the copy-cat is never allowed in the content. Learn it, get inspired, and deliver it in another way. For example, your competitor talks about something, try to counter-argument it!
Remember a campaign of Pepsi in Halloween 2013 when they put a red cape on their Pepsi can with a text “We wish you a scary Halloween!”. Everyone knows that the red cape refers to Coca-Cola. After that, Coca-Cola reposted the image with a cap “Everybody wants to be a hero!”.
Coca-Cola & Pepsi Halloween war
That is wise.
4/ Ask your customers for what they want
People think that a content creator is supposed to predict customers’ insight and deliver the right content. Yes, it is true. However, sometimes asking them is such a brilliant way to understand your customers.
Ask your customer is a great way to unleash the ideas
Another popular way of getting feedback from your customers is through social media channels such as Facebook, Twitter, Instagram, LinkedIn and so on. This can be done by posting updates on social media with a link to a survey or by asking questions in the comments section of posts and then following up with responses via private messages.